Got an Eye on your brand?
Why do you think so many great organizations struggle? Even in hard times there are only a handful of organizations that seem to really be able to keep people happy and engaged. Why? What are these few organizations, IBM, APPLE, GOOGLE doing that others are not? I can sum it up in one word, BRAND. [...]
Let us mess with technology!
Have you seen this? There is a lot of concern about what kids are doing online! An interesting take on things from DIGITAL YOUTH RESEARCH. The conclusions are sane, compassionate, and compelling: in a nutshell, the “serious” stuff we all hope kids will do online (researching papers and so on) are only possible within a [...]
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