James Piecowye thinking out loud

Ideas, inspiration and a bit of random.

Don’t Judge.

Posted on | March 20, 2014 | No Comments

This is one of the most incredible things I have seen in a long time and it plays right into the body image debate with a water cannon!

Betabrand, an online retailer of crowdsourced clothing, just launched its spring line, and the company decided to take a different approach to marketing the new looks: Each of the models would have a Ph.D.

Here is the link to the article that tells how it all happened.

Cool idea that I am sure people throw water on but it is a neat idea and it got my attention.


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