Social media has changed the game of information sharing and is in the long game process of re-formatting not only how information media work but how the content they rely on is gathered.
One of the tools that I have just started to experiment with is periscope.
I have to admit I love the look and feel and the story!
Just over a year ago, we became fascinated by the idea of discovering the world through someone else’s eyes. What if you could see through the eyes of a protester in Ukraine? Or watch the sunrise from a hot air balloon in Cappadocia? It may sound crazy, but we wanted to build the closest thing to teleportation. While there are many ways to discover events and places, we realized there is no better way to experience a place right now than through live video. A picture may be worth a thousand words, but live video can take you someplace and show you around.
If you have had a chance to listen to TechTalk, the program I do with Andrew Thomas the MD of Nexa, you will have a leg up on how to start thinking about these 2 tools and why Andrew is leaning towards Periscope.
The problem with both of these streaming tools is that at the moment they are ONLY Apple iOS friendly.
Fortunately I use an iPad so I do get to get in on the fun.
How it all works is you need to download the appropriate app and it will link to your twitter account to let people know what is happening, but to view the content you need the appropriate app, in my case Periscope.
I turned on the app and it asks for a title, put in a few hashtags and you are broadcasting with notifications in twitter and interaction if you like!
I like the fact that the video can be saved to your camera roll if you like, creating other opportunities to share!
So, what we learned from an early attempt on the show is the video can only be shot in portrait, well with an iPad anyway!
Recently, as you may or may not know a small group of us, Paul Kelly, Haifa Al Rasheed and myself have kicked off CreativeMornings Dubai.
What I love about the CreativeMornings adventure is that it is an hour long, in the morning, hyper focused around the creative community and monthly. Time, topic and format are 3 huge issues in my book and things that have prevented me from attending other events.
What is also interesting about the CreativeMornings organisation is they are fully aware that others might look at what they are doing and say hey great idea but I want to go it alone so they are happy to say look, listen and create!
Marcus Smith at Innerfight has done just that and created his own monthly speaking series, at 8am on the last Thursday of the month.
InnerTalks kicked off on Jan 29th in Dubai. A huge thanks to all who attended the event.
Below is the audio file of the talks which is also available as a podcast download in itunes and also on stitcher. The video versions of the talks will be live very soon and will appear on this page.
InnerTalks will be held on the final Thursday of each month at InnerFight from 8am-9am. We invite anyone who would like to speak to contact us so we can schedule your talk, talks can be on any subject of your choice and can last for up to 10 minutes or even just 60 seconds. We really encourage everyone to share their experiences and learning in the attempt to inspire and motivate others around us. Please now mail us if you would like to talk at a future InnerTalks event.
I love the idea of sharing ideas and creating a mechanism to do so.
I hope we see more hyper-local sharing events in Dubai.
For several years I have been giving intermittent thought to how it is that some ideas seem to stick and others don’t.
As an educator I like to think that I get to play in the ideas sandbox trying to theoretically and practically understand the mechanism of idea uptake.
There are many people thinking about what it takes to get ideas to stick from brands to governments, educationalists to parents.
In the process we are fortunate to have thousands of physical and virtual pages written trying to understand what makes people go in one direction, when it comes to the adoption and internalisation of ideas and not another.
Lately I have been spending a lot of time considering the communication process and the way that system interacts with the audience to influence their thinking.
I have been asking why one person’s story might be more convincing than another’s.
What I keep coming back to is how fast the person sharing the idea or presenting the facts or telling the story is going about the task. How much time is being spent to seed the idea?
In my own words I call this the freeze/thaw effect.
I was watching a presentation by Robert Redford on the changes at the Sundance Film Festival and it would seem that Mr. Redford is describing some of the issues associated with freezing and thawing ideas!
There is a lot in this clip, the piece that really applies to what I am talking about is at 24 minutes.
There is a lot more to be said about ideas and how we get them to go from being talk to action to something larger but there is no doubt in my mind it all begins with the tenacity to slow down the delivery and allow those being communicated with to discover their own enthusiasm.